Services How We Work Why Us About Contact 💬 Chat on WhatsApp →
WhatsApp Business API · Email Automation

Reach customers where
they actually read

WhatsApp messages see 90–98% open rates in India. Combine that with email automation and you have the most powerful retention and nurturing engine your business can run.

📩 90–98% open rates on WhatsApp
⚡ Messages read within 3 minutes
🔁 Automated drip sequences
96%
Open Rate
9:41 AM
▲ ◉ 🔋
90–98%
WhatsApp Open Rate in India
<3 min
Avg. Time to Read WA Message
Avg. Repeat Revenue Lift
50+
Campaigns Managed
Why WhatsApp First

The highest-engagement channel in India — by far

No other marketing channel comes close to WhatsApp's open and response rates for Indian consumers. Here's how they compare.

Metric
📱 SMS
Open Rate
90–98% ✅
20–25%
25–35%
Click-Through Rate
35–45% ✅
2–5%
5–8%
Avg. Read Time
<3 minutes ✅
Hours–days
Minutes
Two-Way Conversation
✅ Native
Limited
No
Rich Media (Images/Video)
✅ Full support
✅ Full support
No
Best For
Retention, offers, alerts
Newsletters, nurturing
OTP, transactional
What's Included

Everything needed to run WhatsApp & email like a pro

We handle strategy, copy, design, setup, and reporting — you focus on responding to leads.

⚙️

WhatsApp Business API Setup

Full setup of WhatsApp Business API — Meta Business Manager verification, phone number registration, template approvals, and platform integration. Done for you, end to end.

Setup
📣

Broadcast Campaigns

Targeted WhatsApp broadcast messages to segmented customer lists — promotional offers, product launches, seasonal campaigns, and announcements delivered at scale.

Broadcasts
🔄

Automation & Drip Sequences

Trigger-based message sequences — welcome flows, abandoned cart reminders, post-purchase follow-ups, and lead nurturing drips that run automatically 24/7.

Automation
📧

Email Campaign Management

Newsletter strategy, template design, list management, and campaign scheduling across Mailchimp, Klaviyo, or your preferred email platform.

Email
✍️

Message Copywriting

Persuasive WhatsApp and email copy written in your brand voice — short, punchy messages that drive action without feeling spammy or pushy.

Copywriting
📊

Analytics & Monthly Reports

Delivery rates, open rates, click rates, and conversions tracked and reported monthly — with clear insights and recommendations for the next campaign cycle.

Reporting
Industry Use Cases

How Indian businesses use WhatsApp marketing

WhatsApp isn't just for chat — here's how brands across industries are using it as a revenue channel.

🏥 Healthcare
Appointment Reminders & Follow-Ups
Clinics reduce no-shows by 60% with automated appointment reminders, post-visit check-ins, and prescription refill alerts sent directly on WhatsApp.
Sample message
Hi Priya, your appointment with Dr. Sharma is tomorrow at 11:00 AM. Reply CONFIRM to confirm or RESCHEDULE to change. 🏥
🛍️ E-Commerce
Cart Recovery & Repeat Purchases
Online stores recover 25–35% of abandoned carts with timely WhatsApp nudges — and drive repeat orders by alerting customers when their favourite products are back in stock.
Sample message
Hi Rahul, you left something behind! 🛒 Your cart expires in 2 hours. Complete your order now and get free shipping → [link]
📚 Education / EdTech
Lead Nurturing & Enrolment
Coaching institutes convert enquiries into enrolments with automated follow-up sequences, batch update messages, and scholarship deadline reminders on WhatsApp.
Sample message
Hi Amit! The JEE batch starts Monday — only 3 seats left. Reply 1 to enrol or 2 to speak with a counsellor. 📚
🍽️ Restaurants & F&B
Offers, Reservations & Loyalty
Restaurants drive footfall by sending daily specials, weekend offers, and reservation confirmations on WhatsApp — the channel their customers check first.
Sample message
🍕 Friday Special! Buy 1 pizza, get 1 FREE today only. Table for 2 available at 7:30 PM. Reply BOOK to reserve. Offer ends at 9 PM.
🏠 Real Estate
Lead Follow-Up & Site Visits
Real estate teams stay top-of-mind with property inquiry follow-ups, new launch alerts, and site visit confirmations — all on the channel prospects actually respond to.
Sample message
Hi Neha! New 2BHK units at Sector 62, Noida just launched at ₹65L. Only 12 units available. Book a free site visit → Reply YES 🏠
💼 B2B Services
Lead Nurturing & Proposal Follow-Ups
B2B companies follow up on proposals, share case studies, and schedule demos through WhatsApp — getting responses that would be buried in email.
Sample message
Hi Vikram, sharing our case study on how we helped a similar manufacturing firm cut marketing costs by 40%. Would 15 mins tomorrow work? 📊
Example Automation Flow — E-Commerce
🔔
Trigger: New Purchase
Customer completes order on your website or WhatsApp store.
Trigger
📩
Instant: Order Confirmation
WhatsApp sends order details, estimated delivery, and tracking link within 30 seconds.
WhatsApp
Wait: 2 Days
System waits for the product to be delivered before the next touchpoint.
Delay
Day 2: Review Request
Friendly WhatsApp asking for a review + a 10% discount on their next order.
WhatsApp
🔀
Day 7: Re-Purchase Nudge
Sends a "running low?" reminder based on product type, with complementary product suggestions.
Smart Trigger
💌
Day 30: Loyalty Campaign
Email newsletter with curated recommendations based on purchase history, combined with WhatsApp exclusive offer.
Email + WhatsApp
Always-On Automation

Campaigns that run while you sleep and revenue that compounds

Manual follow-ups are inconsistent and exhausting. Our automation flows ensure every customer gets the right message at the right time — without your team lifting a finger.

Welcome sequence for new leads

New enquiry → instant WhatsApp reply → 3-day nurture sequence → sales team notification if no response. Automated and personalised.

Abandoned cart recovery

30-minute WhatsApp reminder → 24-hour email follow-up → 72-hour final nudge with discount. Recovers 25–35% of abandoned carts on average.

Post-purchase retention flow

Order confirmation → delivery update → review request → loyalty offer → re-purchase nudge. Turns one-time buyers into repeat customers.

Re-engagement campaigns

Automated win-back messages for customers who haven't purchased or engaged in 30, 60, or 90 days — with personalised offers based on their history.

Our Process

From setup to first campaign in under 2 weeks

A five-step onboarding that gets your WhatsApp and email marketing live fast — and optimised continuously after.

01

Discovery & Audit

We review your existing customer data, current channels, and business goals to build a retention and nurturing strategy that fits.

02

API Setup & Integration

WhatsApp Business API onboarding, template creation and approval, email platform setup, and list import — all handled by our team.

03

Campaign & Flow Build

We write all copy, design templates, and build automation flows — sent for your review and approval before going live.

04

Launch & Monitor

Campaigns go live and are monitored daily in the first week — delivery rates, open rates, and replies tracked in real time.

05

Optimise Monthly

Monthly performance review, A/B testing of messages, list health management, and new campaign planning based on what's working.

The channel your customers already use — now working for your business

India has 500M+ WhatsApp users. Your customers are already on it. The only question is whether they're hearing from you — or from your competitors.

96%
Avg. Open Rate Achieved
Repeat Revenue Lift
25%
Cart Recovery Rate
50+
Campaigns Managed
Why Codos for WhatsApp Marketing

What makes our WhatsApp & email service different

100% opt-in, fully compliant

We only send to opted-in contacts using Meta-approved templates — protecting your business reputation and keeping you WhatsApp compliant.

WhatsApp + Email strategy, together

We design campaigns where WhatsApp and email complement each other — not compete. The right message, on the right channel, at the right time.

Copywriting in your brand voice

Messages that feel personal and authentic — not templated blasts that customers immediately ignore or block.

List health management

We monitor unsubscribes, bounces, and engagement rates — keeping your list clean so your deliverability and open rates stay high long-term.

Investment

WhatsApp & email packages for every stage of growth

All packages include copywriting, template design, scheduling, and reporting. WhatsApp conversation fees are billed separately by Meta.

Starter
For businesses launching their first WhatsApp broadcast campaigns.
₹12,000 /month
WhatsApp
WhatsApp Business API setup (one-time)
4 broadcast campaigns/month
Template copywriting & Meta approval
List management & segmentation
Monthly performance report
Get Started
Full Retention Suite
Complete done-for-you retention marketing for high-volume businesses.
Custom pricing
WhatsApp Email
Unlimited broadcasts
Full automation flow library (6+ flows)
WhatsApp chatbot setup
CRM integration
Advanced segmentation & personalisation
Dedicated account manager
Talk to Us

WhatsApp conversation fees are charged by Meta per conversation and billed to your Meta account separately. Our fee covers strategy, copy, and management only.

Real Results

What WhatsApp marketing has delivered for our clients

96%
Open Rate Achieved
E-commerce client — WhatsApp broadcast to 4,800 opted-in customers achieved 96% open rate vs 22% on the same campaign sent by email.
32%
Cart Recovery Rate
D2C beauty brand — WhatsApp cart recovery sequence recovered 32% of abandoned carts in the first month, generating ₹4.2L in otherwise-lost revenue.
3.1×
Repeat Purchase Lift
Healthcare clinic — automated post-visit WhatsApp + email flow increased returning patient appointments by 3.1× within 90 days.
★★★★★
"We had 5,000 customers in our database who we'd never properly communicated with. Codos set up our WhatsApp campaigns in two weeks and our first broadcast got a 94% open rate and 140 direct replies. The ROI in month one was insane."
NK
Neha Kapoor
Co-Founder, D2C Brand · Delhi
★★★★★
"Our no-show rate for clinic appointments was 28%. After Codos set up automated WhatsApp reminders, it dropped to 9% in the first month. That alone paid for the service several times over."
PS
Priya Sharma
Director, Healthcare Clinic · Ghaziabad
Common Questions

WhatsApp marketing questions we hear most often

WhatsApp Business API allows businesses to send templated messages, campaigns, and automated sequences to opted-in customers at scale — beyond the limits of the regular WhatsApp Business app. It enables bulk broadcasts, chatbot flows, order updates, and drip campaigns with full compliance.
Yes — WhatsApp marketing to opted-in users is fully legal in India and compliant with WhatsApp's Business Policy. We only send to contacts who have explicitly opted in to receive communications from your business, and all campaigns use Meta-approved message templates.
WhatsApp messages achieve 90–98% open rates in India — dramatically higher than email (20–25%) or SMS. Most messages are read within 3 minutes of delivery, making WhatsApp the highest-engagement marketing channel available to Indian businesses.
WhatsApp marketing works exceptionally well for businesses with existing customer relationships: e-commerce, healthcare clinics, coaching institutes, restaurants, real estate, financial services, and any B2C business with a repeat-purchase model. It also works well for B2B lead nurturing when combined with LinkedIn outreach.
Email is better for longer-form content, detailed newsletters, and nurturing sequences where you need more space to educate or build trust. WhatsApp is better for immediate engagement, time-sensitive offers, appointment reminders, and conversational re-engagement. We recommend running both together for maximum impact.
Yes. We handle the full WhatsApp Business API setup — Meta Business Manager verification, phone number registration, message template approvals, and platform integration. You don't need technical knowledge; we manage the entire setup process and keep everything running smoothly.
Our WhatsApp marketing management starts from ₹12,000/month. This includes campaign strategy, message copywriting, template creation and approval, scheduling, and monthly reporting. WhatsApp conversation fees (charged by Meta per conversation) are billed separately and depend on your message volume.
💬 Free WhatsApp strategy session

Start reaching customers where they actually read

Get a free WhatsApp marketing strategy session — we'll map out your first campaign sequence and show you exactly what results you can expect.