Technical SEO issues are invisible — but their impact on rankings is devastating. Our 120+ point audit finds every crawl error, indexation problem, Core Web Vitals failure, schema gap, and architecture issue holding your site back — with a prioritised fix roadmap.
Every element of your website's technical foundation is systematically checked, scored, and prioritised — covering the full stack of signals that determine whether Google can rank your pages.
Core Web Vitals became official Google ranking signals in 2021. Pages that fail CWV thresholds are actively disadvantaged in rankings vs competitors that pass. Our audit measures all three metrics on both mobile and desktop, identifies the specific elements causing failures, and prescribes precise engineering fixes.
Most websites have multiple critical technical SEO issues they're unaware of. These issues compound — each one reduces your ranking potential, and together they can render months of content and link investment almost useless.
Missing or incorrect canonical tags cause Google to split ranking signals across multiple URL variants — diluting your page authority and preventing clear rankings. Found in 68% of sites we audit.
Critical — Direct ranking impactIf Google wastes crawl budget on low-value pages (session IDs, filter URLs, auto-generated archives), your important money pages get crawled less frequently — reducing their ability to rank for competitive terms.
Critical — Affects all rankingsPages failing LCP, CLS, or INP thresholds receive a ranking disadvantage in Google's page experience signal — meaning a competitor with equally good content but better CWV will rank above you.
High — Active ranking disadvantagePages with no internal links receive no PageRank flow and are rarely crawled. Your most valuable pages may be effectively invisible to Google because they're not linked from anywhere meaningful in your site architecture.
High — Prevents ranking for key pagesPages without valid schema markup miss out on rich results (star ratings, FAQs, sitelinks) — reducing click-through rates even when you rank well. Increasingly important for AI Overview eligibility.
Medium — CTR and GEO impactThe audit report is designed to be immediately actionable — every issue includes the specific fix required, the tool or method to implement it, and an expected ranking impact score.
A structured document covering all 120+ checks across 6 categories — each issue documented with description, location (specific URLs), severity rating, and business impact explanation. Delivered in a clean, shareable format your development team can act on immediately.
Core DeliverableEvery issue is scored by ranking impact × implementation effort to produce a prioritised implementation queue. You'll know exactly which fixes to tackle first for the fastest ranking improvement — not just a flat list of everything wrong.
Actionable PlanPage-level CWV data for LCP, CLS, and INP across both mobile and desktop — with the specific elements causing each failure identified, and engineering-precise fix instructions your developer can implement directly.
CWV AnalysisComplete structured data coverage audit across all page types, with ready-to-implement schema templates for every missing or invalid schema type — validated against Google's Rich Results Test before delivery.
Schema TemplatesA structured walkthrough of all findings with your team — explaining every critical issue, answering technical questions, clarifying implementation priorities, and discussing any platform-specific constraints affecting the fix roadmap.
Expert DebriefGoogle Search Console coverage report, performance data for your top 50 pages, crawl stats, and Google Analytics organic traffic baseline — giving you a clear before-state to measure post-fix improvement against over the following 90 days.
Baseline DataWe need access to Google Search Console, Google Analytics, and your website — nothing else. The entire process is completed without requiring any changes to your live site until the fix roadmap is delivered and agreed.
We collect read-only access to Google Search Console, Google Analytics, and your website CMS (or a staging environment). We agree scope: total URLs, key page types, and any specific concerns or priority areas to investigate first.
Full website crawl using Screaming Frog — collecting response codes, canonical tags, meta data, structured data, internal links, and all technical signals for every page. Cross-validated against GSC coverage data and server logs where available.
Our SEO specialists manually review crawl findings, CWV data, GSC coverage errors, schema validation results, and analytics patterns — applying expert judgment to separate genuine issues from false positives, and identifying root causes behind symptoms.
All findings documented in the structured audit report, each issue scored by impact and effort, fix roadmap assembled in priority order, schema templates created, and GSC baseline report prepared. Full internal review before delivery.
60-minute video call walkthrough of all findings with your team. We explain every critical issue in plain language, answer questions, clarify priorities, and confirm the fix implementation plan. Optional: we also handle implementation via our ongoing SEO retainer.
Every issue in our audit report includes the finding, a plain-language explanation of why it matters, and a specific, implementable fix — not vague recommendations.
Audit pricing is based on website size — the number of pages affects crawl time, analysis depth, and report complexity. All audits include the same 120+ check framework, debrief call, and fix roadmap.
Ongoing monthly technical SEO monitoring (re-crawl, new issue detection, CWV tracking) is available from ₹8,000/month as an add-on to any SEO retainer. Post-audit fix implementation is also available — we can handle all technical fixes via our development team, priced separately based on scope.
Every technical issue we find costs you rankings daily. The audit pays for itself the moment we find the single critical issue that's been silently suppressing your most important pages.