Restaurant and food delivery searches have the highest purchase intent of any local category. Hungry customers searching on Google, Zomato, and Swiggy are ready to order right now. We put your restaurant or cloud kitchen at the top of every search that matters — filling tables and delivery slots every day.
Restaurant searches have immediate purchase intent. Unlike B2B or service industries where buyers research for weeks, food searchers act within minutes of their query. Ranking #1 for "restaurant near me" or "cloud kitchen delivery [locality]" means a direct, immediate, recurring stream of customers — at zero cost per order from Google.
A restaurant ranking in the Google Maps 3-pack for food searches in its area is visible to more potential customers per day than any billboard, ad, or social media post. And unlike paid ads, Map rankings generate traffic 24/7 with no per-click cost once established.
Zomato and Swiggy take 20–30% commission on every order. When customers find you through Google and order via WhatsApp, your website, or direct call instead, you keep that full margin. Our WhatsApp marketing integration turns SEO traffic into zero-commission orders.
Google Maps ranking for restaurant searches is heavily influenced by review count, recency, and star rating. A restaurant with 300 Google reviews outranks one with 30 — regardless of age. Our review generation system builds both ranking authority and the social proof that converts searchers into customers.
Increasingly, people ask ChatGPT and Perplexity "best [cuisine] restaurant in [city]" before searching Google. Our GEO and AI search optimisation ensures your restaurant appears in these AI-generated recommendations — the newest and fastest-growing restaurant discovery channel.
Every search a hungry customer makes — Google, Zomato, Swiggy, or ChatGPT — we make sure your restaurant is what they find first.
Your GBP is the foundation of restaurant local SEO. We optimise every element — correct cuisine categories, photo strategy (food photos, ambience, menu shots), service attributes (dine-in, takeaway, delivery, outdoor seating), peak hours, menu integration, weekly posts, and Q&A seeding. Paired with our broader local SEO services, this is the fastest path to Maps 3-pack visibility.
Highest ImpactAggregator platforms have their own ranking algorithms. We optimise your Zomato and Swiggy listings for maximum in-app search visibility — keyword-rich dish descriptions, complete menu structure, high-converting food photography guidance, review strategy, cuisine and tag optimisation, and promotional activity that the algorithm rewards with higher ranking.
Aggregator SEOReview count and star rating are the #1 ranking factor for restaurant Maps searches — and the #1 conversion driver once found. We build a WhatsApp-based review generation system using post-meal messaging and table QR codes, targeting 15–25 new Google reviews per month. Review responses are managed to build engagement signals Google rewards.
Trust & RankingYour menu items are keywords. "Butter chicken", "wood-fired pizza", "vegan biryani" — people search for specific dishes, not just cuisine types. We build keyword-optimised menu pages, dish landing pages for signature items, and structured data (Menu schema, hasMenuItem) that makes your food content eligible for Google rich results and AI food recommendations.
Menu SEOWe build dedicated pages targeting every area, locality, and neighbourhood within your delivery zone — "biryani delivery Sector 62 Noida", "pizza delivery Koramangala" — capturing hyper-local delivery searches that pull customers away from aggregator browsing directly to your ordering channel.
Local CoverageRestaurant websites frequently have critical technical issues — slow page speed, missing structured data, duplicate location pages, and no mobile optimisation. Our technical SEO audit covers 120+ checks including Restaurant, Menu, and LocalBusiness schema, Core Web Vitals for mobile diners, and site speed optimisation to reduce bounce before the order decision is made.
TechnicalA cloud kitchen lives or dies on its online visibility. With no physical frontage, no passerby traffic, and 100% dependence on digital ordering, being found on Google, Zomato, and Swiggy isn't optional — it's your entire business model. We build cloud kitchen SEO strategies that cover Google Maps, aggregator ranking, and multi-brand kitchen management.
Cloud kitchens can rank on Google Maps using their registered kitchen address, even without a customer-facing outlet. We set up and optimise your GBP correctly for a delivery-only operation — maximising Maps visibility for all relevant food delivery searches in your delivery radius.
Many cloud kitchens operate multiple virtual brands from one kitchen. We build separate SEO identities — separate GBP listings, separate Zomato/Swiggy profiles, and separate keyword targeting — for each brand, multiplying your visibility across different cuisine searches without additional infrastructure.
Cloud kitchens paying 25–30% commission on every Zomato/Swiggy order are giving away a quarter of their revenue. We build SEO + WhatsApp ordering flows that drive a growing percentage of orders through direct, commission-free channels — protecting your margins as you scale.
Each restaurant type has its own keyword landscape, customer search behaviour, and GBP optimisation requirements. We build type-specific SEO strategies, not generic templates.
A fully optimised restaurant GBP is the single highest-impact local SEO action — and the one most restaurants never complete. Every missing element is a ranking signal you're leaving for competitors to own.
Your primary category tells Google what you are, but secondary categories (Biryani restaurant, Mughlai restaurant, Halal restaurant) determine which cuisine-specific searches you're eligible to rank for. Most restaurants miss 4–6 relevant categories that could triple their search surface area.
A fully uploaded menu makes your GBP appear in searches for specific dishes — "dal makhani near me", "butter chicken delivery [locality]". Each dish with a keyword-rich description is a separate ranking opportunity Google can surface in dish-specific searches.
GBP listings with 30+ high-quality food photos receive 3× more direction requests and 5× more calls than listings with under 5 photos. We provide photography guidance, structured upload strategy, and photo captioning optimised for food search visibility. Combined with our social media marketing, your food imagery works across every channel.
Google Maps restaurant rankings correlate directly with review count and recency. We implement a WhatsApp post-meal follow-up system and table QR code program that generates 15–25 new reviews per month — building the review authority that moves you up in the Maps 3-pack. Need a deeper technical foundation first? Our technical SEO audit covers schema and structural issues alongside GBP work.
Google Maps, Zomato, and Swiggy each have separate ranking systems — and customers use all three at different moments of their food discovery journey. We optimise for all three simultaneously, ensuring your restaurant is the top result wherever hungry customers are searching.
Zomato and Swiggy charge 20–30% per order. A restaurant doing ₹3L/month on aggregators is paying ₹60,000–₹90,000/month in commission. Our SEO + WhatsApp marketing strategy builds direct ordering capacity alongside aggregator presence — so over 12 months, a growing share of orders comes through zero-commission direct channels. This is the highest-ROI use case for restaurant digital marketing investment. Combine with our Google Ads for restaurants during peak seasons for maximum coverage.
We start with a complete audit of your Google Maps position, review profile, aggregator rankings, and competitor analysis — so you know exactly where you stand before any work begins.
Comprehensive audit of your GBP completeness, current Maps position for all target food keywords, review profile, Zomato and Swiggy listing quality scores, website technical health, and top 3 competitor analysis for your cuisine and area.
Full GBP rebuild — categories, menu upload, 30+ photo strategy, service attributes, description, Q&A. Simultaneous Zomato and Swiggy listing audit and rebuild. Restaurant schema and technical SEO fixes implemented on your website alongside listing work.
WhatsApp post-meal review request system set up, table QR codes deployed, review response templates created, and citation cleanup across JustDial, Sulekha, Dineout, EazyDiner, and 30+ food directories to build Maps authority signals.
Dish landing pages for signature items, locality delivery pages for each area served, food blog content targeting informational cooking and cuisine searches, menu keyword integration, and seasonal SEO content (festival menus, special occasion dining, corporate catering).
Monthly reports showing Maps ranking for all target food keywords, review count and rating growth, organic website traffic from food searches, inbound enquiry volume, and direct order tracking to demonstrate the growing commission-free order percentage vs aggregator-dependent orders.
Every engagement starts with a free restaurant SEO audit — covering your Google Maps position, review profile, Zomato and Swiggy listing quality, and top 3 competitor rankings.
All plans are month-to-month — no long-term contracts. Combine restaurant SEO with our Google Ads for restaurants during Diwali, New Year, Valentine's Day, and other peak dining seasons for maximum lead volume. Social media management is also available as an add-on.
"We were completely dependent on Zomato — paying 28% commission on every order. Codos optimised our GBP, set up a WhatsApp review system, and built locality pages for every area we deliver to. Within 4 months we ranked #1 on Google Maps for 'biryani delivery Noida'. Our direct WhatsApp orders went from 15/month to 180/month. The commission savings alone exceed the SEO cost by 8×."
"We run a dark kitchen with 4 brands — Chinese, burgers, healthy bowls, and biryani. Codos built separate GBP profiles, Zomato and Swiggy listings, and keyword strategies for each brand. All four now rank in the top 3 for their respective categories in our delivery zone. Our total monthly orders went from 400 to 1,100 without adding a single kitchen staff member."
"Our café had 31 Google reviews and we ranked #6 on Maps. After 3 months with Codos — GBP rebuild, menu upload, review QR code on every table — we had 180 reviews and ranked #1 for 'café near me' in two localities. Saturday and Sunday are now fully booked weeks in advance. We haven't run a single paid ad since."
Run targeted food delivery and dine-in ads during Diwali, New Year, Valentine's Day, and peak weekend evenings — maximum coverage when intent is highest.
Turn every diner into a repeat customer — WhatsApp broadcast campaigns for daily specials, weekend offers, loyalty programs, and zero-commission direct ordering.
Food-first Instagram and Facebook strategy — reels of dishes being prepared, UGC encouragement, influencer tie-ups, and weekend specials that drive footfall and delivery orders.
120+ point website health check — uncover crawl errors, missing restaurant schema, Core Web Vitals failures, and duplicate location pages before they suppress your rankings.
Appear in ChatGPT, Perplexity, and Gemini answers when people ask "best biryani restaurant in Delhi" — the newest and fastest-growing food discovery channel.
Track every order source — Google Maps, Zomato, Swiggy, WhatsApp direct, and website — in one dashboard. Know exactly which SEO investment is driving which orders.
We'll audit your Google Business Profile, current Maps ranking for your cuisine and locality keywords, Zomato and Swiggy listing quality, review profile, and your top 3 competitor rankings — then give you a clear action plan.